-
-
Best Practice Cases in Branding for Strategic Brand Management
- Classifications: Sales & marketing
- Readership:Professional & Vocational
- Format: Paperback 382 pages, Illustrations
- Classifications: Sales & marketing
-
Brand Aid : Brand Power at the Heart of Your Business
- Classifications: Sales & marketing
- Readership:General (US: Trade)
- Format: Paperback softback 204 pages
- Classifications: Sales & marketing
-
Brand Lands, Hot Spots and Cool Spaces : Welcome to the Third Place and the Total Marketing Experience
- Classifications: Sales & marketing
- Readership:Professional & Scholarly
- Format: Paperback softback 240 pages
- Classifications: Sales & marketing
-
-
-
Crossing the Chasm : Marketing and Selling Technology Products to Mainstream Customers
- Classifications: Sales & marketing,
- Readership:General (US: Trade)
- Format: Paperback softback 238 pages
- Classifications: Sales & marketing,
-
-
Develop Your Marketing Skills
- Classifications: Sales & marketing
- Readership:Professional & Vocational
- Format: Paperback softback 176 pages
- Classifications: Sales & marketing
-
How to Become a Rainmaker : The Rules for Getting and Keeping Customers and Clients
- Classifications: Customer services,
- Readership:General (US: Trade)
- Format: Hardback 192 pages
- Classifications: Customer services,
-
Marketing Foundations
- Classifications: Sales & marketing
- Readership:Tertiary Education (US: College)
- Format: Paperback 560 pages, Illustrations
- Classifications: Sales & marketing
-
Marketing Management: Horizon Edition
- Classifications: Sales & marketing
- Readership:Professional & Vocational
- Format: Paperback 816 pages
- Classifications: Sales & marketing
-
-
Modern Marketing
- Classifications: Sales & marketing
- Readership:Tertiary Education (US: College)
- Format: Paperback softback 352 pages
- Classifications: Sales & marketing
-
-